Digital Marketing Coordinator

Company Logo
TalentClick Workforce Solutions Inc. Published: January 21, 2019
Location
Vancouver, British Columbia
Internship Type
If Other, please specify
Digital Marketing
Salary range
$16-20/hour
Hours per week
30
Start Date
2019/03/01
End Date
2019/08/30

Description

TalentClick Workforce Solutions Inc. is a global tech company that provides employers with personality assessments and talent management tools to build safer, happier and more productive workplaces in 40 countries worldwide. We are currently looking for a Digital Marketing Coordinator Intern to join our growing team in our downtown Vancouver head office overlooking the waterfront. If you've been looking for a way to take the next step in your career by getting your hands on all elements of a well-rounded junior marketing role in technology, this may be the job for you!  

As the Digital Marketing Coordinator, reporting to the Director of Business Operations, you will be responsible for executing the marketing strategy at TalentClick. This is a great opportunity if you are an up-and-coming marketing star with a passion for learning, and ideally you'll have experience in a small company environment where you’ve done a bit of everything. To fit with our small, tight-knit team, you need to be collaborative, hard-working, have a sense of humour and be driven to make a difference in the lives of employees around the world.

Duties and responsibilities

Marketing Automation

  • Utilize marketing automation (Marketo) to create lead nurturing and demand generation programs
  • Research and build lists for sales outreach, and develop marketing campaigns to reach these new audiences

Content

  • Create new marketing assets (case studies, customer stories, research papers) using Adobe Photoshop
  • Design / update existing marketing collateral
  • Copywrite and edit emails, website, whitepapers and blogs
  • Manage and organize TalentClick’s content files on Google Drive

Website

  • Update website regularly with new resources (blog posts, images, copy, videos, whitepapers, webinar recordings)
  • Continue to work on the SEO development of corporate website

Social Media

  • Maintain active social media presence (Hootsuite, FB, Twitter, LinkedIn).
  • Write/research and post 1 article/link/comment per week, to increase brand awareness

Research and Reporting

  • Analyze and report on marketing KPIs
  • Stay on top of the latest industry trends and provide recommendations
  • Assist with User Experience testing and feedback
  • Assist with customer surveys and case study research
  • Develop Salesforce reports as required for sales team
  • Research and build lists for sales outreach

Events

  • Work with partners to plan and execute webinars and offline events

Knowledge and skills

  • Marketing automation (Marketo)
  • Website design and coding (WordPress)
  • MS Office (Word, Powerpoint, Excel)
  • Graphic design (Adobe)
  • Social media tools (Hootsuite, LinkedIn, Twitter, Facebook)
  • CRM (Salesforce)
  • Analysis (Google Analytics)
  • Live chat (Zendesk)
  • Survey tools (SurveyGizmo)

 

  • Ability to learn quickly and retain information
  • Excellent interpersonal and communication skills
  • Solid writing and organization abilities
  • Strong computer skills
  • Demonstrated ability to work well independently and effectively with a small team
  • Experience using social media platforms to engage a wide audience
  • Excellent command of English language, with error-free spoken and written English

Education required

  • Post-secondary diploma or certificate in marketing, communications, business or creative
  • Basic to intermediate graphic design
  • Hands-on experience in any of the following areas is preferred: SaaS, B2B Channel Sales, Social Media Management, SEO, SEM, Content Creation, Email Marketing, Media/PR, Budgeting and Project Scoping/Management, Inbound Marketing, Vendor Management, Project Management

 

ADDITIONAL NOTE:  Due to requirements of the CIC Intern program (www.careerlauncher.ca), applicants for this role MUST be post-secondary graduates who are:

  • Starting the internship within two years of receiving their post-secondary diploma
  • Underemployed (employed below their level of education or work part-time)
  • No more than 30 years of age at the start of the internship
  • Canadian citizens, permanent residents or persons granted refugee status in Canada
  • Legally allowed to work according to the relevant provincial and Canadian legislation and regulations
  • Not receiving employment insurance during their internship
  • Available to work for at least six months

Eligibility criteria

Career-Launcher Internships are funded by the Government of Canada under the Youth Employment Strategy. For program criteria information visit their website.

 

Qualified interns are:

  • Starting the internship within two years of receiving their post-secondary diploma
  • Underemployed (employed below their level of education or work part-time)
  • No more than 30 years of age at the start of the internship
  • Canadian citizens, permanent residents or persons granted refugee status in Canada*
  • Legally allowed to work according to the relevant provincial and Canadian legislation and regulations
  • Not receiving employment insurance during their internship
  • Available to work for at least six months

*Refugee protection must be conferred under the Immigration and Refugee Protection Act. Persons awaiting refugee status, as well as those who hold a temporary visitor visa, student visa or work visa, are ineligible to participate in a Youth Employment Strategy initiative.

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