Digital marketing and design lead

The Box Of Life Published: August 21, 2020
Location
Ottawa, Ontario
Internship Type
Category
Salary range
$25-30/hour
Hours per week
35
Start Date
2020/10/01
End Date
2021/03/31

Description

The Box Of Life is an Ottawa based social enterprise start-up that helps people convert food scraps into fertilizer using beautiful, handcrafted vermicomposting systems. Vermicomposting or worm composting, is a natural process where special earthworms eat organic waste and convert it into healthy, living soil. Our Worm Studio is a great option for homeowners to compost in the comfort of their home without the smells, pests or efforts typically associated with outdoor composting systems.

We are a small shop with a huge challenge ahead of us – educating people about indoor composting and changing their behaviour to be more sustainable when it comes to food waste. To do this, we are recruiting a digital marketing and outreach wizard*. We are young and passionate about the environment and want to make a positive difference in the community we live in. If you identify with our values, read on.

 

*Note: To be a wizard, you must have 3-5 years of experience, unless you're a special one and born with magic in your blood.

Duties and responsibilities

This is a unique opportunity to take ownership of the digital marketing of a sustainability start-up with the opportunity to join our core team at the end of the 6 months.

Some of your duties will be:

  • Create marketing strategy with a primary focus on residential customers and a secondary focus on small businesses, schools, and multi-residential condominiums
  • Create a social media calendar and take ownership of daily and weekly tasks along with delegating tasks to the team
  • Create content on vermicomposting, growing food indoors, and food waste hacks
  • Increase brand awareness by brainstorming marketing strategies
  • SEO (search engine optimization) and other fun data analytics
  • Design simple and minimal graphics that represent the brand
  • Create promotional and outreach strategies that engages current customers and attracts
  • new clients
  • Create a series of beautifully edited “how-to” videos on vermicomposting and our product
  • Start a blog and update content regularly

Knowledge and skills

  • 3 years of experience - no recent graduates please as we cannot provide any mentorship
  • You are truly passionate about the environment and climate change and want to put your skills to use at a nimble start-up in the sustainability sector
  • A basic understanding of composting and food systems is preferred. If you have a worm bin at home, you get bonus points.
  • Video recording and editing experience
  • Graphic design experience
  • A minimal, clean design philosophy
  • French fluency is an asset
  • Experience running social media campaigns using platforms such as Hootesuite
  • Must have your own laptop or home computer for this role

Education required

A marketing degree is preferred. Bonus points if you have marketing + urban composting/agriculture experience.

Eligibility criteria

Career-Launcher Internships are funded by the Government of Canada under the Youth Employment Strategy. For program criteria information visit their website.

 

Qualified interns are:

  • Post-secondary students and graduates
  • No more than 30 years of age at the start of the internship
  • Canadian citizens, permanent residents or persons granted refugee status in Canada*
  • Legally allowed to work according to the relevant provincial and Canadian legislation and regulations
  • Available to work for at least six months
  • Not previous participants of a federal youth employment program
  • Not employees of the hiring employer prior to the start of their internship (does not apply to previous coop students or student interns)

*Refugee protection must be conferred under the Immigration and Refugee Protection Act. Persons awaiting refugee status, as well as those who hold a temporary visitor visa, student visa or work visa, are ineligible to participate in a Youth Employment Strategy initiative.

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